Karim Rashid Promotional Poster/Brochure Mailer

Researched and explored design styles and techniques of the famous Industrial Designer Karim Rashid. It was important to examine his various design solutions and be inspired by his creations and designs.

The layout design of the Promotional Poster of Karim Rashid is created with the use of one of the patterns as a grid. Each section of the pattern is utilized by displaying images of his design work and copy content about Karim Rashid and brief description of his designs.

This poster also becomes into a brochure, which serves a dual purpose as it is designed to be used as a leave-behind promotional item.